People tend to forget that along with being a video viewing platform, YouTube is also the 2nd largest search engine in the world. Just like a website is useless without optimization, YouTube videos and channels tend to perform in a similar way. Here’s why you need YouTube SEO:
At Search Berg, we have more than a million hours of combined SEO experience. We have seen the rise and fall of search engines and dealt with it all. Our methods are current, reliable and effective for your channel’s organic growth.
Whether you have existing videos or a brand new channel, keyword research is the cornerstone of your YouTube SEO strategy. Without the right keywords, you will not be able to target those all-important YouTube search views. We have specialized tools for this as regular search tools have not proven to be super accurate for YouTube search queries.
All that keyword research is put to use in brainstorming and creating the most relevant and SEO-optimized title for your video. Already got a video? No need to worry, we can optimize the title for optimal performance within your niche. We go stats-based to figure out the type of content that gains the most attention.
Next is the all-important optimization checklist that we swear by. From your file name to your video cards, as well as your closed captions, we take care of everything to ensure a unified upload process.
We monitor your channel as well as your individual videos for changes. All future optimizations are based on this analysis. Sometimes, a small change in the metadata can do the trick. In other cases, a look at your competition can help spark some ideas. Don’t worry, our 360 feedback loop takes everything into account.
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YouTube SEO is the process of optimizing your YouTube videos to rank higher in organic search results.
You can optimize your video for YouTube's search engine as well as other search engines. Users may come across your videos on search engines like Google, Bing, Yahoo etc
Our YouTube SEO process consists of multiple activites, ranging from keyword research, all the way to ensuring that the video viewing experience on YOUR channel is optimal. This may include things like descriptions, channel art, video subtitles and more.
We optimize and/or promote your channel and videos for the search engine as well as for real people. Note, these are all real people who may engage with your channel and you can receive likes, comments and/or subscriptions. We do not use bots and other blackhat techniques to artificially increase views.
Video promotions entails running an ad campaign of your videos in order to get views and impressions from interested and relevant audience. Our YouTube advertising team are certified Google partners and have 60+ years of combined advertising experience.