If you’re not on page one, you’re invisible. We help small businesses run lean, smart Google Ads campaigns that bring in real leads, not wasted clicks.
Websites Audited
Pages Optimized
Keywords Ranked
of Satisfied Clients
Let’s say someone in your neighborhood searches for
Do they find you, or your competitor?
Google Ads puts your business at the top of search results when people are actively looking for what you offer. Not someday. Not after months of waiting. Right now.
That’s Google Ads in action.You choose the search terms you want to appear for. You set the budget. You choose the location. You only pay when someone clicks on your ad. That’s what makes Google Ads so powerful and efficient for small businesses.
But getting clicks doesn’t guarantee results. If your ad is poorly written, if it targets the wrong people, or if it sends them to the wrong page, you’ll burn through your budget fast with nothing to show for it.
THAT’S WHY SMALL BUSINESSES TURN TO SEARCH BERG.
We build full, focused campaigns with strategy, copy, and targeting built for your specific audience. So when people search, they don’t just find your business,they choose it.
Effective PPC management is all about driving sales and conversions. As long as sales are booming and the ROAS is justifiable, the service pays for itself.
At the campaign planning stage, our experts carefully target high intent keywords and keep tweaking strategy till results are achieved.
We also keep tracking CPC-leaching keywords, timings and landing pages to optimize ROAS.
Read Case StudyAchieving conversions is certainly the first thing on our PPC experts’ plate. However, we understand that there are costs and budgets to consider.
We treat our client’s money like it’s our own. Our PPC marketers through careful monitoring and execution make sure that the average CPC remains manageable.
We get results without going over the ad budget, in fact, we over deliver by reducing costs.
Read Case StudyNever touched Google Ads? Don’t stress. You’re not late, and you’re definitely not alone.
A lot of our clients come to us with no account, no experience, and no idea where to begin. That’s fine because setting everything up is part of what we do.
You don’t need to know what a keyword match type is. Or how bidding works. Or where to click inside Google’s very-confusing dashboard. We take care of it all.
We create and configure your Google Ads account from scratch, no guesswork required. Everything is properly linked, verified, and ready to go.
We set up your billing profile and assign access levels so everything runs securely and smoothly. You stay in control, but we manage the backend.
We connect your site to Google Ads through Google Tag Manager or Analytics. This enables us to track every lead, call, or form submission from day one.
We configure your ad dashboard with the right structure for future campaigns. Clear naming, clean organization, and proper account hygieneso nothing’s messy or confusing later.
Once your account is ready, we shift gears from setup to full-service Google Ads management: strategy, optimization, and performance tracking handled end-to-end.
We design your first campaign around your real business goals, not vanity clicks. From daily budget to geographic targeting, every setting is calibrated for performance and control.
We don’t guess, we gather intel. We analyze what your competitors are doing, how your industry performs on Google Ads, and what your audience is actively searching for.
We dig deep into high-intent keywords that convert, not just attract traffic. Then we write sharp, persuasive ads designed to win clicks.
We don’t just put everything together only to call it a day. Instead, we put our “proactive” hats on and keep them on. We manage your campaign continuously. We test, tweak, and optimize to improve performance week after week.
Different Ads, Different Goals
We Help You Pick What Actually Works
Google Ads isn’t just “run some ads and hope for the best.” It’s a platform packed with options, and the type of campaign you choose plays a big role in whether your phone rings, your store fills, or your cart gets abandoned… again.
At Search Berg, we don’t throw every ad type at your business. We choose smartly. Strategically. Based on what your goals are, how your customers behave, and what’ll actually move the needle for you.
Here’s a breakdown of the core ad types and how we decide which ones belong in your marketing plan.
This is the go-to format: simple text ads that show up when someone Googles a relevant search term.
These are the visual banners you see across websites, apps, and Gmail. You’ve seen them, so have your customers.
These appear at the very top of the page (above regular ads) and come with a Google Guarantee badge.
No landing pages, no forms, just a clickable phone number built for mobile users in a hurry.
These show your product (image, price, link) right inside Google’s search results.
Video ads that play before, during, or after YouTube content. Skippable or not, they’re in front of the right eyeballs.
These follow users who’ve interacted with your website but didn’t convert.
You’ve got a business to run, customers to serve, and about 47 tabs open already. So why spend your time tinkering with campaigns, decoding dashboards, or wondering where your budget went?
Let our Google Ads experts take it from here.We’ll build, manage, and optimize your Google Ads like it’s our full-time job... because it is. And we’ll keep you looped in without burying you in marketing jargon.
We don’t run bloated campaigns or hand off your account to an intern. Every campaign we manage is custom-built, tightly monitored, and led by certified Google Ads specialists who understand small business constraints and how to work within them.
We don’t just run ads. We make sure they perform.
Want a closer look at how we compare?
| Feature |  |
Other Agencies | In-House Team | AI Tools |
|---|---|---|---|---|
|
Built Specifically for Small Businesses |
Yes! Our entire process is built around small business needs, local markets, and practical budgets. |
Sometimes. Many prioritize larger accounts |
Only if your team has experience with small business ad strategy. |
No. AI doesn’t differentiate business size or industry type. |
|
End-to-End Service |
Yes. Setup, strategy, targeting, copywriting, testing, optimization, and reporting all handled. |
Typically segmented into tiers (setup-only, management-only, optimization-only). |
Requires multiple roles or team members to do it all effectively. |
Mostly just handles campaign setup or automatic tweaks. |
|
Personalized Campaign Strategy |
Deep business research, audience profiling, and goal alignment before launch |
Often based on surface-level data or reused industry templates. |
Can be customized, but requires strategic marketing expertise. |
No. Strategy is automated, not customized. |
|
Human Oversight and Communication |
Direct access to your campaign manager, no layers or scripted answers. |
May lack consistency in who manages your account; slow response times. |
Yes, but often limited to office hours or one person’s bandwidth. |
No human interaction. Support is chat-based or nonexistent. |
|
Conversion-Focused Approach |
Campaigns are built to drive actual leads (calls, sales, bookings), not just traffic. |
Some prioritize traffic volume over business impact. |
Focus depends on team’s skill level and availability. |
AI cannot optimize for real-world business goals effectively. |
|
Advanced Targeting & Geo-Precision |
We use advanced tools and manual refinement to target specific locations and behaviors. |
Some use generic location settings or overly broad targeting. |
Possible with training, but easy to misconfigure. |
Basic location targeting, no nuanced control. |
|
Real-Time Monitoring and Optimization |
Yes! Weekly reviews, A/B testing, and data-driven updates to improve performance. |
Often monthly check-ins or automated reports with limited insights. |
Possible, but extremely time-intensive. |
Limited optimization, no strategic experimentation. |
|
Clear, Transparent Reporting |
Yes. Every campaign is run by certified specialists, not generalists. |
Not always. Certification status varies across teams. |
Rare unless you’ve hired someone with that certification. |
Not applicable. No human expertise behind automation. |
|
Flexible, Budget-Conscious Pricing |
Yes, we tailor solutions to fit your current size and scale with your growth. |
Fixed pricing, upsells, or minimum spend requirements are common. |
Costs add up quickly with salaries, training, and tools. |
Low cost upfront, but often poor ROI if left unmanaged. |
|
Adaptable to Your Business Needs |
Always. We pivot strategy based on seasonal trends, market shifts, and your feedback. |
Often static, slow to respond to changes. |
Adaptable, but may lack broader industry insight or capacity. |
Not adaptable. AI does not respond to nuance or evolving goals. |
You didn’t start your business to become a part-time ad strategist. That’s our job. Whether you’ve been burned by bad campaigns, overwhelmed by DIY platforms, or just never had the time to explore Google Ads for small businesses, we get it, and we’ve got you.
At Search Berg, we don’t hand you a dashboard and wish you luck. We build the campaigns, write the copy, manage the spend, and track what actually matters: results.
If you’re ready to finally see what well-run Google Ads can do for your business, let’s talk. We’ll meet you where you are, set things up right, and grow from there.
Because small businesses deserve big performance without the drama.
CALL US TODAY.
332-234-9404Absolutely. When managed properly, Google Ads for small businesses can be one of the most cost-effective ways to generate leads and sales. Unlike traditional advertising, you only pay when someone actually clicks on your ad, and with the right targeting, even a modest budget can drive real results. The key is proper setup and ongoing optimization, which is why so many companies choose to hire a Google Ads specialist for small business success.
We hear this a lot. Most failed campaigns come down to poor setup, weak targeting, or lack of ongoing management. Google Ads works, but only when it’s treated like a strategy, not a rest-on-your-laurels tool. We review what went wrong, rebuild what’s needed, and show you how good advertising feels when it’s done right.
There’s no one-size-fits-all answer, but most small businesses start with a monthly ad spend between $500 and $2,000. The right number depends on your industry, location, competition, and goals. The good news? You stay in control of your budget, and we adjust the strategy to make the most of every dollar. That’s part of why businesses come to us for affordable Google Ads for small business campaigns.
Fast, but let’s be realistic. You can start getting clicks within days of launching, but meaningful leads often come once your campaign has been optimized through real-time data. Most clients see noticeable traction in the first 2–3 weeks and stronger ROI as we fine-tune performance month over month.
Yes, we offer a complete Google Ads setup service for small business owners who are brand new to the platform. From account creation and billing setup to conversion tracking and dashboard organization, we handle everything for you so you can skip the tutorials and focus on running your business. It's all part of our fully managed Google Ads services for small businesses.
Yes, and we make it simple! We set up full conversion tracking so you can see exactly which ads, keywords, and landing pages are generating results. You’ll receive clear, easy-to-understand reports each month (no jargon), plus ongoing recommendations to improve performance over time.
Yes, and that’s one of the big advantages of Google Ads. If you’re fully booked or want to slow down lead flow, we can pause your campaigns instantly; no penalties, no wasted spend. You’re in control, and we help you adjust as your business ebbs and flows.
Nope. You just need a website (or landing page) that loads quickly, works on mobile, and clearly tells visitors what to do: call, book, buy, etc. If your site isn’t there yet, we’ll either work with what you’ve got or help you build something conversion-ready.
Because boosting posts is like tossing darts with your eyes closed. You may hit something, but chances are you won’t. Google Ads reaches people who are already searching for what you sell, right now. It's active demand vs. passive scrolling, and that difference matters when you're working with a tight budget.
Yes, and it’s one of the smartest ways to use your budget. With geographic targeting, we can show your ads only to people in your city, neighborhood, or even a few-mile radius. If your customers are local, your ads should be too, and we make sure they are.
Then you’re our kind of client. We manage every part of your campaign and send you easy-to-understand updates. No spreadsheets, no jargon, just the numbers that matter. You get full transparency without the homework.
Not at all. We work month-to-month because we believe in earning your business, not locking it in. If we’re doing our job right, and we will, you’ll want to stick around.
Yes, but it requires strategy. We don’t just throw money at the most expensive keywords. We find smart angles, niche search terms, and high-converting strategies that let you compete without overspending. Our Google Ads experts study your industry to a tee and sharpen their tools accordingly to achieve sweet success.
Definitely. In fact, Google Ads is one of the best tools for businesses just starting out because it brings in potential customers immediately. You don’t need to wait months for SEO or build a huge social following. You just need a campaign that’s built to convert from day one.
Yes. With proper call extensions, location targeting, and mobile-optimized ads, we can drive real-world actions (like phone calls, bookings, and foot traffic), not just clicks to a website. If your business depends on customer contact, we’ll set up campaigns that prioritize it.
Yes. With proper call extensions, location targeting, and mobile-optimized ads, we can drive real-world actions (like phone calls, bookings, and foot traffic), not just clicks to a website. If your business depends on customer contact, we’ll set up campaigns that prioritize it.
You’ll never be left in the dark. Every client has direct access to a dedicated campaign manager. Whether you want a quick answer, a performance breakdown, or a strategic pivot, we’re here, not buried in a ticketing system.
Just reach out. Whether you want a quick chat, a quote, or a full walkthrough, we’ll meet you where you are.
