{"id":5737,"date":"2023-10-20T10:29:37","date_gmt":"2023-10-20T10:29:37","guid":{"rendered":"https:\/\/www.searchberg.com\/blog\/?p=5737"},"modified":"2023-10-24T13:30:29","modified_gmt":"2023-10-24T13:30:29","slug":"how-to-use-postback-urls-in-affiliate-marketing","status":"publish","type":"post","link":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/","title":{"rendered":"How To Use Postback URLs in Affiliate Marketing?"},"content":{"rendered":"

<\/a>Understanding Affiliate <\/strong>Marketing<\/strong>\u00a0for Business\u00a0<\/strong><\/h2>\n

Affiliate marketing is one of the most successful business models to promote and market a wide range of products. It\u2019s estimated to be worth $17 billion globally as of 2023<\/u><\/a>\u00a0and has a massive reach and influence across multiple industries and niches.<\/p>\n

It\u2019s a multi-pronged, multi-step, mutually beneficial marketing strategy wherein businesses generate traffic and leads for their website through third-party marketers known as affiliates. These affiliates may be paid partners, influencers, advertisers, bloggers, or run review pages, among other forms of online presence.<\/p>\n

\"An<\/p>\n

It\u2019s a little like influencer marketing<\/u><\/a>, but not quite, since KPIs, payment modes and methods, expectations, and investments vary. Affiliate marketing is generally less expensive and has quicker turnarounds and outcomes, leading to faster conversions.<\/p>\n

Affiliates are paid a set commission<\/u><\/a>\u00a0each time someone uses their unique URL for the company\u2019s business. Conversion goals can look different, varying from purchases to engagement, and most often, per sale. It\u2019s a fairly straightforward approach and ultimately depends on the affiliate\u2019s preferences and plan, comprising banner ads, hyperlinking, video promotion, etc.<\/p>\n

Why this works for both affiliates and their partners is that it’s a way to earn passive income while businesses are able to target more niche markets and strata effectively.<\/p>\n

A large part of affiliate marketing is what we know as postback URLs,\u00a0which we’ll unpack with you in detail.<\/p>\n

Recommended Read: <\/strong>A Guide to Measuring ROI and KPIs in Digital Marketing<\/u><\/a><\/p>\n

<\/a>What is a Postback URL<\/strong>?<\/strong><\/h3>\n

Postback URLs\u00a0are a core component of any successful affiliate marketing strategy or partnership simply because they make it much easier for parties to maintain transparency, track conversions, and collect data.<\/p>\n

These links also help affiliates test their own strategies and reach and see how well their methods are working\u2014if at all. Nobody wants to be thought of as a snake oil salesman who\u2019s peddling ineffective, subpar products, and if you\u2019re not aware of your impact, reception, and audience perception, you\u2019re only doing more harm than good.<\/p>\n

\"An<\/p>\n

More on what exactly postback URLs\u00a0are is that these links come with additional parameters and measures to track data, including, but not limited to, click ID, placement ID, values, and more, which allow businesses to get solid insights into each campaign or marketer\u2019s performance.<\/p>\n

As a business owner, this will allow you to make clearer decisions regarding your own marketing strategy and see where your money is working.<\/p>\n

<\/a>But How Exactly Do <\/strong>Postback URLs<\/strong>\u00a0Work?<\/strong><\/h3>\n

Since they\u2019re server-to-server links or cookie-less conversion tracking tools, there are several complex processes that go on behind the scenes to make them work. When the link goes live, and a person clicks through or performs the intended action, data is transferred from one server to the tracker\u2019s server within fractions of a section.<\/p>\n

This allows tracking to happen without cookies that can be blocked or waiting for tracking pixels to pop up. For marketers, this opens up the playing field to more complex bidding strategies and making adjustments to their performance to generate higher ROI and CPA<\/u><\/a>.<\/p>\n

With top affiliate marketers making anywhere from $10,000\u2013$100,000 a month<\/u><\/a>, both their and their partner\u2019s success is contingent on these measures\u2019 efficacy.<\/p>\n

\"A<\/p>\n

With a clear understanding of how postback URLs\u00a0work and how they\u2019re designed, let\u2019s get into the process of using them more effectively for your affiliate marketing partnerships.<\/p>\n

Recommended Read:<\/strong>\u00a010 Conversion Rate Optimization Hacks You Should Know<\/u><\/a><\/p>\n

<\/a>Creating and Using <\/strong>Postback URL<\/strong>s for Transparency\u00a0<\/strong><\/h3>\n

There are several different ways that postback URLs are created and generated, and often, it\u2019s done through a unique affiliate marketing domain. Let\u2019s break down the anatomy and structure of these URLs to understand how they work and what they function like:<\/p>\n

https:\/\/domain.com\/postback?cid={s2}&payout={payout}<\/i><\/b><\/em><\/strong><\/p>\n

Where:<\/p>\n

domain.com<\/i><\/b><\/em><\/strong>\u00a0\u2013this part is used for the cloud-based or self-hosted tracking domain where affiliate channels are hosted.<\/p>\n

\u201c<\/b><\/strong>?<\/i><\/b><\/em><\/strong>\u201d<\/b><\/strong>\u00a0\u2013helps in separating the primary focus of the link separate from its tracking parameters, allowing for easier recognition.<\/p>\n

\u201c<\/b><\/strong>&<\/i><\/b><\/em><\/strong>\u201d\u2014<\/b><\/strong>helps separate and differentiate multiple tracking parameters within the URL and can be customized based on your contract and campaign requirements.<\/p>\n

cid<\/i><\/b><\/em><\/strong>,\u00a0<\/b><\/strong>payout<\/i><\/b><\/em><\/strong>\u2014these are more specific tracking parameters with set values for each platform and can be changed as needed.<\/p>\n

{s2}<\/i><\/b><\/em><\/strong>,\u00a0<\/b><\/strong>{payout}\u2014<\/i><\/b><\/em><\/strong>these act as placeholder IDs and unique tokens that are specific to the platform or network that they’re used on.<\/p>\n

As soon as a customer clicks through and completes their purchase, the postback URL\u00a0is activated, and the platform or network where it\u2019s being used adds specific IDs and data where the placeholders are. These click IDs are individual to each transaction and conversion and allow you to track their presence<\/u><\/a>\u00a0and confirm that the action was indeed performed, making\u00a0it more foolproof.<\/p>\n

\"Common<\/p>\n

How this helps business owners is that fake links, false claims, and unfulfilled actions<\/u><\/a>\u00a0do not generate click IDs and, thus, are rejected. You get an accurate breakdown of all the conversions that have taken place and can make payments and commissions with confirmation. Let’s not forget that while powerful, beneficial, and cost-effective, there is a lot of affiliate fraud<\/u><\/a>\u00a0that happens routinely and hurts businesses.<\/p>\n

This method also proves more effective than pixel trackers and other conversion trackers since they can easily be blocked, deleted, and fail, which hurts both the campaign and the affiliate marketer.<\/p>\n

Don\u2019t fall prey to fraud, inefficient tracking methods, and misleading outcomes due to poor tracking\u2014leverage everything that postback URLs\u00a0can do for your strategy at a minimal cost.<\/p>\n

<\/a>Bring It Back In with Search Berg\u2019s Digital Marketing Services<\/strong><\/h2>\n

Our digital marketing services comprise URL postbacks\u00a0and other forms of community building and management, including influencer marketing. We\u2019ll work to understand your company to the best of our abilities and make personalized recommendations to boost your online presence and strategy.<\/p>\n

Set up a free 30-minute consultation with us<\/u><\/a>\u00a0to get started on what we\u2019re offering and how we can help you get the show on the road.<\/p>\n","protected":false},"excerpt":{"rendered":"

Understanding Affiliate Marketing\u00a0for Business\u00a0 Affiliate marketing is one of the most successful business models to promote and market a wide range of products. It\u2019s estimated to be worth $17 billion globally as of 2023\u00a0and has a massive reach and influence across multiple industries and niches. It\u2019s a multi-pronged, multi-step, mutually beneficial marketing strategy wherein businesses […]<\/p>\n","protected":false},"author":1,"featured_media":5738,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[30],"tags":[],"class_list":["post-5737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing"],"acf":[],"yoast_head":"\nHow To Use Postback URLs in Affiliate Marketing? - SearchBerg Marketing<\/title>\n<meta name=\"description\" content=\"If you\u2019re not using postback URLs for affiliate marketing, you\u2019re missing out on an amazing conversion tracker. Learn more about it here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Use Postback URLs in Affiliate Marketing? - SearchBerg Marketing\" \/>\n<meta property=\"og:description\" content=\"If you\u2019re not using postback URLs for affiliate marketing, you\u2019re missing out on an amazing conversion tracker. Learn more about it here.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"SearchBerg Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/searchbergmarketing\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-20T10:29:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-24T13:30:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2023\/10\/how-to-use-postback-urls-in-affiliate-marketing.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1366\" \/>\n\t<meta property=\"og:image:height\" content=\"403\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Aaron Tylor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aaron Tylor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/\"},\"author\":{\"name\":\"Aaron Tylor\",\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/#\\\/schema\\\/person\\\/fa753632fd601f22ae7cbab8cea1825e\"},\"headline\":\"How To Use Postback URLs in Affiliate Marketing?\",\"datePublished\":\"2023-10-20T10:29:37+00:00\",\"dateModified\":\"2023-10-24T13:30:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/\"},\"wordCount\":1019,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/how-to-use-postback-urls-in-affiliate-marketing.png\",\"articleSection\":[\"Content Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/\",\"url\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/\",\"name\":\"How To Use Postback URLs in Affiliate Marketing? - SearchBerg Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/how-to-use-postback-urls-in-affiliate-marketing.png\",\"datePublished\":\"2023-10-20T10:29:37+00:00\",\"dateModified\":\"2023-10-24T13:30:29+00:00\",\"description\":\"If you\u2019re not using postback URLs for affiliate marketing, you\u2019re missing out on an amazing conversion tracker. Learn more about it here.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/how-to-use-postback-urls-in-affiliate-marketing.png\",\"contentUrl\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/how-to-use-postback-urls-in-affiliate-marketing.png\",\"width\":1366,\"height\":403,\"caption\":\"Postback URLs in Affiliate Marketing\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/how-to-use-postback-urls-in-affiliate-marketing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How To Use Postback URLs in Affiliate Marketing?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/\",\"name\":\"SearchBerg Marketing\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/#organization\",\"name\":\"SearchBerg Marketing\",\"url\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/logo-1.png\",\"contentUrl\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/wp-content\\\/uploads\\\/2015\\\/02\\\/logo-1.png\",\"width\":238,\"height\":122,\"caption\":\"SearchBerg Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/searchbergmarketing\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.searchberg.com\\\/blog\\\/#\\\/schema\\\/person\\\/fa753632fd601f22ae7cbab8cea1825e\",\"name\":\"Aaron Tylor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3ce3585777b47abdaceeeb6ef3cfe7cb3e40415f9ff12dc95242aff8affba9ab?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3ce3585777b47abdaceeeb6ef3cfe7cb3e40415f9ff12dc95242aff8affba9ab?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3ce3585777b47abdaceeeb6ef3cfe7cb3e40415f9ff12dc95242aff8affba9ab?s=96&d=mm&r=g\",\"caption\":\"Aaron Tylor\"},\"sameAs\":[\"https:\\\/\\\/www.searchberg.com\\\/blog\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How To Use Postback URLs in Affiliate Marketing? - SearchBerg Marketing","description":"If you\u2019re not using postback URLs for affiliate marketing, you\u2019re missing out on an amazing conversion tracker. Learn more about it here.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/","og_locale":"en_US","og_type":"article","og_title":"How To Use Postback URLs in Affiliate Marketing? - SearchBerg Marketing","og_description":"If you\u2019re not using postback URLs for affiliate marketing, you\u2019re missing out on an amazing conversion tracker. Learn more about it here.","og_url":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/","og_site_name":"SearchBerg Marketing","article_publisher":"https:\/\/www.facebook.com\/searchbergmarketing","article_published_time":"2023-10-20T10:29:37+00:00","article_modified_time":"2023-10-24T13:30:29+00:00","og_image":[{"width":1366,"height":403,"url":"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2023\/10\/how-to-use-postback-urls-in-affiliate-marketing.png","type":"image\/png"}],"author":"Aaron Tylor","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Aaron Tylor","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/#article","isPartOf":{"@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/"},"author":{"name":"Aaron Tylor","@id":"https:\/\/www.searchberg.com\/blog\/#\/schema\/person\/fa753632fd601f22ae7cbab8cea1825e"},"headline":"How To Use Postback URLs in Affiliate Marketing?","datePublished":"2023-10-20T10:29:37+00:00","dateModified":"2023-10-24T13:30:29+00:00","mainEntityOfPage":{"@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/"},"wordCount":1019,"commentCount":1,"publisher":{"@id":"https:\/\/www.searchberg.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2023\/10\/how-to-use-postback-urls-in-affiliate-marketing.png","articleSection":["Content Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/","url":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/","name":"How To Use Postback URLs in Affiliate Marketing? - SearchBerg Marketing","isPartOf":{"@id":"https:\/\/www.searchberg.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/#primaryimage"},"image":{"@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2023\/10\/how-to-use-postback-urls-in-affiliate-marketing.png","datePublished":"2023-10-20T10:29:37+00:00","dateModified":"2023-10-24T13:30:29+00:00","description":"If you\u2019re not using postback URLs for affiliate marketing, you\u2019re missing out on an amazing conversion tracker. Learn more about it here.","breadcrumb":{"@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/#primaryimage","url":"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2023\/10\/how-to-use-postback-urls-in-affiliate-marketing.png","contentUrl":"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2023\/10\/how-to-use-postback-urls-in-affiliate-marketing.png","width":1366,"height":403,"caption":"Postback URLs in Affiliate Marketing"},{"@type":"BreadcrumbList","@id":"https:\/\/www.searchberg.com\/blog\/how-to-use-postback-urls-in-affiliate-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.searchberg.com\/blog\/"},{"@type":"ListItem","position":2,"name":"How To Use Postback URLs in Affiliate Marketing?"}]},{"@type":"WebSite","@id":"https:\/\/www.searchberg.com\/blog\/#website","url":"https:\/\/www.searchberg.com\/blog\/","name":"SearchBerg Marketing","description":"","publisher":{"@id":"https:\/\/www.searchberg.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.searchberg.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.searchberg.com\/blog\/#organization","name":"SearchBerg Marketing","url":"https:\/\/www.searchberg.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.searchberg.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2015\/02\/logo-1.png","contentUrl":"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2015\/02\/logo-1.png","width":238,"height":122,"caption":"SearchBerg Marketing"},"image":{"@id":"https:\/\/www.searchberg.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/searchbergmarketing"]},{"@type":"Person","@id":"https:\/\/www.searchberg.com\/blog\/#\/schema\/person\/fa753632fd601f22ae7cbab8cea1825e","name":"Aaron Tylor","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3ce3585777b47abdaceeeb6ef3cfe7cb3e40415f9ff12dc95242aff8affba9ab?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3ce3585777b47abdaceeeb6ef3cfe7cb3e40415f9ff12dc95242aff8affba9ab?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3ce3585777b47abdaceeeb6ef3cfe7cb3e40415f9ff12dc95242aff8affba9ab?s=96&d=mm&r=g","caption":"Aaron Tylor"},"sameAs":["https:\/\/www.searchberg.com\/blog"]}]}},"_links":{"self":[{"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/posts\/5737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/comments?post=5737"}],"version-history":[{"count":0,"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/posts\/5737\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/media\/5738"}],"wp:attachment":[{"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/media?parent=5737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/categories?post=5737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.searchberg.com\/blog\/wp-json\/wp\/v2\/tags?post=5737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}