How to Get Started With Guest Blogging<\/a><\/p>\n Final Thoughts on Guest Blogging<\/a><\/p>\n We\u2019ve talked about<\/a> how consistent blogging can help you build credibility and ranking. In this blog, we want to talk about another <\/em>content marketing strategy that\u2019s pretty much become a buzz word in 2020: guest blogging.<\/strong><\/p>\n If quality traffic and powerful backlinks is your SEO goal, then you need to start talking about guest blogging<\/strong> or guest posting<\/strong>.<\/p>\n Let\u2019s cut to the chase.<\/p>\n Guest blogging is the process of writing content for other websites<\/em>. The blog is published under your business name or your own name on a third-party website.<\/p>\n For the most part, they\u2019re free of cost. So what\u2019s the catch? A lot of websites allow guest posts because they provide insider expertise and analysis<\/em> to their readers. And because<\/em> of that, keep in mind\u2014and we cannot stress this enough\u2014guest posts cannot <\/em>be promotional!<\/p>\n Guest blogging isn\u2019t just another run-of-the-mill content marketing strategy; it\u2019s designed to help your business get a wellness shot that\u2019s packed<\/em> with visibility potion, ranking tonic, and lead generation elixir.<\/p>\n In short, it\u2019s a revival kit for your business<\/u>.<\/p>\n Here\u2019s a closer look at why guest blogging is touted as the cr\u00e8me de la cr\u00e8me of modern content marketing strategies:<\/p>\n Creating winning content for websites with high domain authority (i.e., great ranking capabilities) is a surefire<\/em> way to become more visible on the web.<\/p>\n Think about it; you\u2019re probably familiar with websites like Medium and Forbes. Why?<\/p>\n Because they continually show up among the top search results for just about any search.<\/p>\n These websites are comfortably and firmly seated on the ranking throne because of their impressive DA.<\/p>\n Instead of solely writing blogs for your website and generating fair-to-middling traffic, writing blogs for high-DA websites is a great way to get your content seen by more people<\/u>.<\/p>\n In this guide, we\u2019ll walk you through the basics of guest blogging so you can create a winning strategy that helps you hit the ground running. We\u2019ll also look at some additional benefits of guest blogging<\/a> along the way, so you know exactly what\u2019s in store for you.<\/p>\n Let\u2019s dive in!<\/p>\n One of the best ways to get started with guest blogging is knowing exactly where you stand.<\/p>\n Typically, it could be one or a combination of the following:<\/p>\n Analyze your business model and performance over the past few months\/years. This will help you list clear guest blogging goals and create a strategy that focuses on achieving them.<\/p>\n Make sure you get as specific as possible<\/u><\/em>. The last thing you want is to execute a guest blogging strategy that simply isn\u2019t right for your business.<\/p>\n If you\u2019re unsure about how to set guest blogging goals, feel free to look into professional guest posting services<\/a>.<\/strong><\/p>\n Once you have a set of well-defined guest blogging goals, you can start looking for the right opportunities for your business.<\/p>\n As a rule of thumb, here are some things to look for when choosing a guest blogging website:<\/p>\n Make sure you\u2019ve already checked your website\u2019s DA in advance.<\/p>\n The score ranges from 0\u2013100; 40\u201350 is considered average<\/strong>, 50\u201360 is considered good<\/strong>, and 60+ is considered excellent<\/strong>.<\/p>\n If your DA is less than 40, it goes without saying that you\u2019ll struggle to get a response from websites with exceptional DA.<\/p>\n prospects with a domain rating that doesn\u2019t largely deviate from your score (a difference of 20\u201330 is acceptable). This will help you get your content approved and gradually improve your DA by generating more backlinks.<\/p>\n<\/div>\n Over time, better rankings will equate to an improved domain authority, and you\u2019ll be able to partner with companies like Forbes, Medium, Entrepreneur, Inc.com, Business Insider, and the likes.<\/p>\n Here\u2019s a look at some of the best ways to search for\u2014and actually find\u2014great<\/em> guest blogging opportunities:<\/strong><\/p>\n Using customized search strings is easily the most effective way to find the right guest posting prospects for your business.<\/p>\n Enter these search queries on Google (use relevant keywords for your industry):<\/p>\n You\u2019ll receive highly-specific, relevant results. Browse through the guest blogs, guidelines, and submission pages to shortlist websites accordingly.<\/p>\n Here\u2019s an example of how you should go about this if you run a financial advising business:<\/p>\n You can also refine your search by selecting a specific time period for more relevant results. Stick to the past month or past year to find fresh guest blogging opportunities.<\/p>\n Run a backlink analysis\/audit<\/a> of your top competitors to receive comprehensive data about their link building partners.<\/p>\n These insights will not only help you identify great guest blogging sites in your industry, but you\u2019ll also manage to pick up on link building<\/a> strategies and patterns that help you start off on the right foot.<\/p>\n When it comes to exploring opportune guest blogging prospects, social media works wonders<\/em>.<\/p>\n The large majority of companies promote their guest blogs on popular social media platforms like Facebook<\/strong> and Twitter<\/strong>. Scouring these platforms for guest posts will help you identify great opportunities and promptly reach out to the relevant professionals.<\/p>\n Follow the same search strategy we mentioned earlier; type in an industry-relevant keyword and follow that up with \u201cguest blog,\u201d \u201cwrite for us,\u201d \u201csubmit a guest blog,\u201d and so forth.<\/p>\n Here\u2019s an example:<\/p>\n Surviving on a rapidly warming \ud83c\udf0d is one of the top economic & social challenges facing us today. Yet as @SEforALLorg<\/a> research shows, providing #CoolingforAll<\/a> risks a spike in energy demand<\/p>\n New SEforALL guest blog explores passive solutions to help: https:\/\/t.co\/PR4TJq1sN8<\/a> #SDG7<\/a> pic.twitter.com\/9CjeneTgFj<\/a><\/p>\n \u2014 Damilola Ogunbiyi (@DamilolaSDG7) November 3, 2020<\/a><\/p><\/blockquote>\n\n
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<\/a>What Is Guest Blogging? And Why Is Guest Blogging Important for SEO?<\/h2>\n
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![\"Statistics](\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/11\/blog2-1.png\")
<\/p>\n![\"DA1\"](\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/11\/blog2-2.png\")
<\/p>\n![\"DA2\"](\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/11\/blog3.png\")
<\/p>\n<\/a>How to Get Started With Guest Blogging<\/h2>\n
<\/a>1. Identify Your Guest Blogging Goals<\/h3>\n
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<\/a>2. Look for High-Quality Guest Blogging Prospects<\/h3>\n
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Make sure you look for guest blogging<\/h3>\n
![\"\"](\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/11\/pro-tip.png\")
<\/div>\n<\/div>\n<\/a>Google Search Strings<\/h3>\n
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![\"Submit](\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/11\/blog2-4.png\")
<\/p>\n![\"Submit](\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/11\/blog2-5.png\")
<\/p>\n<\/a>Competitor Backlinks<\/h3>\n
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<\/a>Social Media<\/h3>\n
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