{"id":1559,"date":"2020-05-25T18:27:09","date_gmt":"2020-05-25T18:27:09","guid":{"rendered":"https:\/\/www.searchberg.com\/blog\/?p=1559"},"modified":"2022-04-22T16:59:45","modified_gmt":"2022-04-22T16:59:45","slug":"a-marketers-guide-to-the-powerful-benefits-of-consistent-link-building","status":"publish","type":"post","link":"https:\/\/www.searchberg.com\/blog\/a-marketers-guide-to-the-powerful-benefits-of-consistent-link-building\/","title":{"rendered":"A Marketer\u2019s Guide to the Powerful Benefits of Consistent Link Building"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>If you\u2019ve been in the SEO game\u00a0for a while now, we\u2019re sure you\u2019ve picked up on the indispensable nature of consistent link building.<!--more--><\/p>\n<p>Imagine walking into an upscale restaurant in Beverly Hills and being ushered to your table by an impeccably dressed server. You can\u2019t help but feast your eyes on the compelling interior design that fuses modern d\u00e9cor with eclectic colors and textures.<\/p>\n<p>You\u2019re handed a gorgeous manila menu that carries a soft whiff of fresh lavender and boysenberry.<\/p>\n<p>As you browse through the delectable offerings, you notice perfectly-placed recommendations for pre-dining and post-dining festivities. While the thought of diving into flavorful filet mignon sounds like a dream, following the gourmet meal with a local outdoor concert sounds <em><i>just as good<\/i><\/em>.<\/p>\n<p>In fact, you\u2019re already browsing through the pre-dining activities so you can plan ahead and have an even <em><i>better<\/i><\/em>\u00a0experience next time around!<\/p>\n<p>While you leave with a great impression of the restaurant\u2019s engaging and interactive approach, the restaurant owner and their collaborators leave with <strong><b>great business.<\/b><\/strong><\/p>\n<p>Replicate the same strategy for your online business, and you have link building at its finest.<\/p>\n<p>Simply put, an experienced <a href=\"https:\/\/www.searchberg.com\/link-building-service\/\"><strong><u><b>link building service<\/b><\/u><\/strong><\/a>\u00a0helps businesses acquire backlinks from websites with a <a href=\"https:\/\/www.searchberg.com\/high-domain-authority\/\"><u>high page and domain authority<\/u><\/a>\u00a0(i.e. the restaurant in this case). As one of the most effective and whip-smart digital marketing strategies, consistent link building is designed to help companies attract high-quality traffic and increase revenue.<\/p>\n<p>If you\u2019re new to the world of link building, we suggest checking out <a href=\"https:\/\/www.searchberg.com\/blog\/what-is-link-building-and-why-does-my-business-need-it\/\"><u>our previous blog on link building tips and tricks<\/u><\/a>\u00a0where we cover all the basics.<\/p>\n<p>In this blog, we\u2019ll walk you through the powerful benefits of link building so you can get a glimpse into <em><i>how<\/i><\/em>\u00a0your business can benefit from partnering with a white hat link building service.<\/p>\n<p>Curious?<\/p>\n<p><em>Let\u2019s dive in!<\/em><\/p>\n<h2><strong><b>1. Get a Much-Needed Boost in Quality Website Traffic<\/b><\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1561\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/graphic-design-displaying-four-adults-browsing-the-internet.png\" alt=\"graphic design displaying four adults browsing the internet\" width=\"624\" height=\"390\" \/><\/p>\n<p>According to <a href=\"http:\/\/ww2.conductor.com\/rs\/conductor2\/images\/SEO%20Enterprise%20Benchmark%20Study_Conductor.pdf\" target=\"_blank\" rel=\"noopener\"><strong><u><b>41%<\/b><\/u><\/strong><\/a>\u00a0of established companies, link building is the <em><i>single most difficult<\/i><\/em>\u00a0SEO tactic to engage in.<\/p>\n<p>While its efficacy makes the process worthwhile, many brands tend to abandon their link building strategies halfway through.<\/p>\n<p><em>The outcome?<\/em><\/p>\n<p>They fail to reap the benefits of consistent link building.<\/p>\n<p><a href=\"https:\/\/www.searchberg.com\/link-building-service\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1562 size-full\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/earning-backlinks.png\" alt=\"earning backlinks\" width=\"624\" height=\"130\" \/><\/a><\/p>\n<p>If you tried your hand at <a href=\"https:\/\/www.searchberg.com\/blog\/earning-backlinks-with-infographics-in-2018\/\"><u>earning backlinks<\/u><\/a>\u00a0but couldn\u2019t keep up with the project in the long run, you may not have witnessed the results you were hoping for.<\/p>\n<p>As one of the most effective ways to build a hyper-specific audience, consistent link building helps attract targeted and localized quality traffic.<\/p>\n<p>As established companies within the same industry link to your products\/services, you\u2019ll attract <a href=\"https:\/\/www.forbes.com\/sites\/stephanieburns\/2020\/01\/29\/4-tips-for-building-a-devoted-and-engaged-audience-online\/#1d7923f3d796\" target=\"_blank\" rel=\"noopener\"><strong><u><b>the <\/b><\/u><\/strong><strong><em><u><b><i>right<\/i><\/b><\/u><\/em><\/strong><strong><u><b>\u00a0kind of audience<\/b><\/u><\/strong><\/a>.<\/p>\n<p><em>Let\u2019s look at it this way.<\/em><\/p>\n<p>If you run a hair salon business in Manhattan, targeting men who are passionate about video games in Iowa is probably not the best way to go about things. And unless you have a <a href=\"https:\/\/www.searchberg.com\/blog\/the-art-of-linkbuilding-by-earning-links-through-content-in-2018-and-beyond\/\"><u>streamlined link building strategy<\/u><\/a>\u00a0in place, it\u2019s very likely that you\u2019ll attract haphazard traffic.<\/p>\n<p>While the numbers may indicate you\u2019re on the right track, your efforts will ultimately go in vain.<\/p>\n<p>Instead, link building strategies increase your chances of receiving <a href=\"https:\/\/neilpatel.com\/blog\/build-high-quality-backlinks\/\" target=\"_blank\" rel=\"noopener\"><u>quality backlinks<\/u><\/a>\u00a0from industry-relevant companies. This helps boost systematic traffic, thereby increasing the <a href=\"https:\/\/www.forbes.com\/sites\/theyec\/2020\/03\/09\/four-tactics-to-improve-your-conversions-in-2020\/\" target=\"_blank\" rel=\"noopener\"><u>visitor-to-lead conversion rate<\/u><\/a>.<\/p>\n<p>We suggest using <a href=\"https:\/\/ahrefs.com\/backlink-checker\" target=\"_blank\" rel=\"noopener\"><u>Ahrefs\u2019 free backlink checker<\/u><\/a>\u00a0to determine the number of backlinks your website is currently receiving.<\/p>\n<p>Here\u2019s what the results should look like:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1563\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/free-backlink-checker.png\" alt=\"free backlink checker\" width=\"624\" height=\"122\" \/><\/p>\n<p>Consult link building specialists to help break down the information and demarcate <em><i>high-quality backlinks<\/i><\/em>\u00a0from <em><i>low-qua<\/i><\/em><em><i>lity backlinks<\/i><\/em>.<\/p>\n<p>As you receive a customized white hat link building plan for your website, you\u2019ll manage to increase and sustain <a href=\"https:\/\/www.searchberg.com\/blog\/how-website-seo-can-bring-your-new-website-high-rankings-increased-traffic-new-customers-and-more-leads\/\"><strong><u><b>quality website traffic<\/b><\/u><\/strong><\/a>\u00a0in the long run.<\/p>\n<p>Here are some key link building strategies you should focus on to attract quality traffic:<\/p>\n<ul>\n<li>Write engaging, optimized, and <a href=\"https:\/\/www.searchberg.com\/blog\/5-benefits-of-guest-blogging-for-small-businesses-owners\/\"><u>value-added guest blogs<\/u><\/a><\/li>\n<li>Use high-quality external and internal links<\/li>\n<li>Leverage a broken link building strategy<\/li>\n<li>Convert unlinked mentions into backlinks<\/li>\n<li>Maintain an <a href=\"https:\/\/www.searchberg.com\/blog\/what-social-media-strategies-can-boost-my-seo\/\"><u>active social media presence<\/u><\/a><\/li>\n<li>Create eye-catching, optimized, and easy-to-navigate <a href=\"https:\/\/www.searchberg.com\/infographics\/\"><u>infographics<\/u><\/a><\/li>\n<\/ul>\n<h2><strong><b>2. Improve Search Rankings for Better Visibility and Exposure<\/b><\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1564\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/graphic-design-displaying-a-phone-with-search-results.png\" alt=\"graphic design displaying a phone with search results\" width=\"624\" height=\"624\" \/><\/p>\n<p>According to research, a whopping <a href=\"https:\/\/www.link-assistant.com\/news\/link-building-survey-2017.html\" target=\"_blank\" rel=\"noopener\"><strong><u><b>72%<\/b><\/u><\/strong><\/a>\u00a0of SEO experts admit that quality backlinks are one of the leading factors that boost Google rankings.<\/p>\n<p><em>Still not convinced?<\/em><\/p>\n<p>A recent survey confirmed this postulation by revealing that the number of domains linking to a page has the <a href=\"https:\/\/backlinko.com\/search-engine-ranking\"><u>highest correlation<\/u><\/a>\u00a0to Google rankings.<\/p>\n<p>If your search rankings have been suffering lately, <a href=\"https:\/\/www.searchberg.com\/blog\/the-importance-of-link-building-in-seo\/\"><u>leveraging link building<\/u><\/a>\u00a0is a great way to get your website to climb SERPs.<\/p>\n<p>Web pages with a high number of quality backlinks are more likely to be perceived as reputable sources by Google\u2019s algorithm. Not only will this help your website show up on the first page of Google, but it\u2019ll also <a href=\"https:\/\/www.searchberg.com\/blog\/how-to-build-a-good-reputation-for-your-business-that-will-entice-viewers-and-create-a-positive-brand-image\/\"><u>strengthen brand identity<\/u><\/a>\u00a0in the long run.<\/p>\n<p>The top search result on Google has an average of <a href=\"https:\/\/backlinko.com\/search-engine-ranking\" target=\"_blank\" rel=\"noopener\"><strong><u><b>3.8 times<\/b><\/u><\/strong><\/a>\u00a0more backlinks than positions 2\u201310. So while your content may be great, it\u2019s less likely to show up on the first page if there are little to no backlinks supporting it.<\/p>\n<p>Leverage white hat link building strategies to increase your chances of receiving high-quality backlinks.<\/p>\n<p>Forbes\u2019 powerful piece titled <a href=\"https:\/\/www.forbes.com\/sites\/jrose\/2019\/01\/22\/work-from-home-jobs-from-remote\/#ef1785328f4d\" target=\"_blank\" rel=\"noopener\"><strong><u><b>\u201cThe 10 Best Jobs Working From Home,\u201d<\/b><\/u><\/strong><\/a>\u00a0is exemplary of an engaging, optimized, and well-timed blog.<\/p>\n<p>Not only has the impressive piece amassed over 1,700 backlinks, but it has also established a spectacular URL rating of 42.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1565\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/1700-backlinks.png\" alt=\"1,700 backlinks\" width=\"624\" height=\"122\" \/><\/p>\n<p><em>The best part?<\/em><\/p>\n<p>You probably guessed it. It shows up on the <a href=\"https:\/\/neilpatel.com\/blog\/first-page-google\/\" target=\"_blank\" rel=\"noopener\"><u>first page of Google search results<\/u><\/a>\u00a0when you so much as type \u201cwork from home.\u201d<\/p>\n<p>That\u2019s all it takes!<\/p>\n<p>If you sift through the piece, you\u2019ll notice <em><i>stellar<\/i><\/em>\u00a0optimization and impactful content that flows <em><i>seamlessly<\/i><\/em>. The right use of keywords, title tag, meta description, alt text, and internal and external links goes a long way in attracting quality backlinks.<\/p>\n<p>The clever shout-outs to established companies is another one of the many aspects of a strong link building strategy that the piece swiftly checks off.<\/p>\n<p>Using the right link building strategies will ultimately help you earn high rankings and <a href=\"https:\/\/www.entrepreneur.com\/article\/160262\" target=\"_blank\" rel=\"noopener\"><u>boost visibility and exposure<\/u><\/a>.<\/p>\n<h2><strong><b>3. Increase Domain and Page Authority<\/b><\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1567\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/graphic-design-displaying-web-analytics-on-a-web-page-1.png\" alt=\"graphic design displaying web analytics on a web page\" width=\"624\" height=\"416\" \/><\/p>\n<p><a href=\"https:\/\/moz.com\/learn\/seo\/domain-authority\" target=\"_blank\" rel=\"noopener\"><strong><u><b>Domain authority (DA)<\/b><\/u><\/strong><\/a><strong><b>\u00a0<\/b><\/strong>and <a href=\"https:\/\/moz.com\/learn\/seo\/page-authority\" target=\"_blank\" rel=\"noopener\"><strong><u><b>page authority (PA)<\/b><\/u><\/strong><\/a>\u00a0are search engine ranking scores that predict how well a website or specific page will rank on SERPs, respectively.<\/p>\n<p>If you have a low domain and page authority, it\u2019s <em><i>less likely<\/i><\/em>\u00a0that your content will rank high on SERPs.<\/p>\n<p>Despite the strong correlation, the large majority of businesses spend little to no time on improving their domain and page authority.<\/p>\n<p>Consistent link building is one of the most effective ways to improve each score. As you receive quality backlinks from websites with a high domain authority, Google will perceive your content as more reputable. This, in turn, will help you climb SERPs and attract even more backlinks.<\/p>\n<p>As the cycle continues, your website and individual pages will be deemed as established and trustworthy sources.<\/p>\n<p>Google uses this information to determine the domain and page authority of each business with an online presence. And while there are other tricks to improving each score, receiving quality backlinks is the most effective.<\/p>\n<p>Increase your chances of earning quality backlinks by researching businesses with high domain authority in your niche.<\/p>\n<p>Focus on both local and international brands.<\/p>\n<p>For instance, if you run an online interior design business, your research should include:<\/p>\n<ul>\n<li>Key players in the industry (<a href=\"https:\/\/www.architecturaldigest.com\/\" target=\"_blank\" rel=\"noopener\"><u>Architectural Digest<\/u><\/a>, <a href=\"https:\/\/www.elledecor.com\/\" target=\"_blank\" rel=\"noopener\"><u>Elle D\u00e9cor<\/u><\/a>, <a href=\"https:\/\/www.dwell.com\/\" target=\"_blank\" rel=\"noopener\"><u>Dwell<\/u><\/a>, etc.)<\/li>\n<li>Local businesses that are non-competitors (door designers, lighting companies, interior rug suppliers, bedding experts, etc.)<\/li>\n<\/ul>\n<p>Of course, take special care to keep direct competitors (other interior designers) off the list.<\/p>\n<p>Once you\u2019ve finalized the list, circulate it among your writing team so they can incorporate relevant external links in the <a href=\"https:\/\/www.searchberg.com\/blog-writing-services\/\"><u>blogs<\/u><\/a>, <a href=\"https:\/\/www.searchberg.com\/article-writing\/\"><u>articles<\/u><\/a>, <a href=\"https:\/\/www.searchberg.com\/guest-blogging\/\"><u>guest posts<\/u><\/a>, <a href=\"https:\/\/www.searchberg.com\/infographics\/\"><u>infographics<\/u><\/a>, and <a href=\"https:\/\/www.searchberg.com\/press-release-writing\/\"><u>press releases<\/u><\/a>.<\/p>\n<p>As you give virtual shout-outs to established companies within your industry, you\u2019ll increase your chances of receiving a backlink in return.<\/p>\n<p>Just make sure your content is <a href=\"https:\/\/www.forbes.com\/sites\/forbesagencycouncil\/2020\/02\/27\/15-best-practices-for-producing-quality-engaging-content\/\" target=\"_blank\" rel=\"noopener\"><u>witty, engaging, and informative<\/u><\/a>\u00a0so they feel comfortable returning the favor! When paired with other <a href=\"https:\/\/www.searchberg.com\/link-building-service\/\"><u>white hat link building<\/u><\/a>\u00a0strategies, this tactic will go a long way in helping you polish your domain and page authority.<\/p>\n<h2><strong><b>4. Build Long-Term Relationships With Established Businesses<\/b><\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1568\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/graphic-design-displaying-a-strong-digital-business-partnership.png\" alt=\"graphic design displaying a strong digital business partnership\" width=\"624\" height=\"356\" \/><\/p>\n<p>If you haven\u2019t heard about <a href=\"https:\/\/www.forbes.com\/sites\/forbesagencycouncil\/2019\/03\/20\/stop-looking-inward-for-success-what-to-know-about-co-branding\/#4803cfe61264\" target=\"_blank\" rel=\"noopener\"><strong><u><b>co-branding<\/b><\/u><\/strong><\/a>\u00a0yet, it\u2019s time to jump on the bandwagon and stay put!<\/p>\n<p>In a nutshell, co-branding is a marketing partnership between two or more brands.<\/p>\n<p>Over the years, high-profile brand partnerships have proven to be immensely successful. And we\u2019re not just talking incredible exposure here, we\u2019re talking <em><i>big<\/i><\/em>\u00a0sales and profits!<\/p>\n<p>From the popular collaboration between <a href=\"https:\/\/www.forbes.com\/sites\/nomiprins\/2015\/05\/19\/the-spotify-starbucks-partnership-is-digital-co-branding-genius\/#6dec6c274a7a\" target=\"_blank\" rel=\"noopener\"><u>Starbucks and Spotify<\/u><\/a>\u00a0to the powerful partnership between <u>Taco Bell and Doritos<\/u>, the large majority of co-branding examples have struck gold. And while high-profile brand collaborations have stood out over the years, low-profile partnerships between small businesses have been equally successful\u2014albeit at a smaller scale.<\/p>\n<p>Link building opens up avenues for profitable co-branding opportunities by establishing long-term relationships between businesses.<\/p>\n<p>In most cases, businesses track their backlinks using <a href=\"https:\/\/analytics.google.com\/analytics\/web\/\" target=\"_blank\" rel=\"noopener\"><u>Google Analytics<\/u><\/a>. As they receive quality backlinks, they\u2019re more likely to engage with the company through an email or phone call to ensure backlink continuity over the years.<\/p>\n<p>This interaction plays a big role in initiating and facilitating communication between companies, thereby increasing the likelihood of a potential partnership.<\/p>\n<p>We strongly suggest monitoring your backlinks and keeping in touch with backlink partners.<\/p>\n<p><a href=\"https:\/\/www.searchberg.com\/guest-blogging\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1569 size-full\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/backlink-partners.png\" alt=\"backlink partners\" width=\"624\" height=\"130\" \/><\/a><\/p>\n<h2><strong><b>5. Improve Brand Credibility and Reputation<\/b><\/strong><\/h2>\n<p>Each quality backlink is a virtual endorsement for your business.<\/p>\n<p>As your audience engages with backlinks to your products\/services and content on reputable websites, they\u2019re more likely to form a <a href=\"https:\/\/www.searchberg.com\/blog\/8-reasons-to-protect-your-brands-online-reputation-during-the-covid-19-pandemic\/\"><u>positive perception<\/u><\/a>\u00a0about your brand. In fact, new audiences will also feel more inclined to visit your website as they come across anchor text linking to your page(s).<\/p>\n<p>Additionally, local and international businesses in your niche are more likely to offer your website a backlink in their content.<\/p>\n<p>As Google\u2019s go-to ranking signal, a high number of quality backlinks will ultimately help you climb SERPs and establish <a href=\"https:\/\/www.searchberg.com\/business-reputation-management\/\"><u>even greater credibility<\/u><\/a>.<\/p>\n<p>As your brand identity improves, you\u2019ll reap the benefits of increased audience engagement and retention!<\/p>\n<h2><strong><b>6. Reduce Customer Churn Rate and Bounce Rate<\/b><\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1570 size-full\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/graphic-design-displaying-multiple-adults-satisfied-with-a-brands-product-1.png\" alt=\"graphic design displaying multiple adults satisfied with a brand\u2019s products\/services\" width=\"624\" height=\"377\" srcset=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/graphic-design-displaying-multiple-adults-satisfied-with-a-brands-product-1.png 624w, https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/graphic-design-displaying-multiple-adults-satisfied-with-a-brands-product-1-300x181.png 300w\" sizes=\"auto, (max-width: 624px) 100vw, 624px\" \/><\/p>\n<p>As two of the most crucial KPIs, <a href=\"https:\/\/www.forbes.com\/sites\/forbescommunicationscouncil\/2020\/02\/05\/five-churn-reduction-and-customer-retention-strategies\/#1c1677416d7f\" target=\"_blank\" rel=\"noopener\"><strong><u><b>customer churn rate<\/b><\/u><\/strong><\/a><strong><b>\u00a0<\/b><\/strong>and <a href=\"https:\/\/neilpatel.com\/blog\/13-ways-to-reduce-bounce-rate-and-increase-your-conversions\/\" target=\"_blank\" rel=\"noopener\"><strong><u><b>bounce rate<\/b><\/u><\/strong><\/a>\u00a0can make or break a business.<\/p>\n<p>If things get out of hand, a brand can suffer <em><i>massive<\/i><\/em>\u00a0revenue loss and cost per acquisition rates can surge.<\/p>\n<p>Consistent link building practices reduce customer churn rate and bounce rate by improving brand perception and lending much-needed credibility to a business. As a brand continues to attract high-quality backlinks, customers are less likely to branch out into a competitor\u2019s products\/services.<\/p>\n<p>Receiving plentiful quality backlinks is also indicative of creating impactful and informative content.<\/p>\n<p>As customers continue to engage with high-quality content, they enjoy a greater level of satisfaction and don\u2019t feel the need to look for alternative products\/services.<\/p>\n<p>It\u2019s no surprise that over 63%\u00a0of customers admit that they think more positively about brands that offer value-added, engaging, and relevant content. And if they were redirected to your content from a website with high domain authority, you <em><i>already<\/i><\/em>\u00a0have a head start!<\/p>\n<h2><strong><b>7. Increase Your Social Media Following<\/b><\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1571\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/graphic-design-displaying-a-tablet-screen-with-multiple-social-media-analytics.png\" alt=\"graphic design displaying a tablet screen with multiple social media analytics\" width=\"624\" height=\"416\" \/><\/p>\n<p><em>Struggling to boost your <a href=\"https:\/\/www.searchberg.com\/social-media-management\/\"><u>social media following<\/u><\/a>?<\/em><\/p>\n<p>While it\u2019s less likely that you\u2019ll receive a backlink to your social media pages, it\u2019s something you can do yourself!<\/p>\n<p><a href=\"https:\/\/www.searchberg.com\/link-building-service\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1572\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/link-building.png\" alt=\"link building\" width=\"624\" height=\"130\" \/><\/a><\/p>\n<p>We suggest using <a href=\"https:\/\/neilpatel.com\/blog\/anchor-text\/\" target=\"_blank\" rel=\"noopener\"><u>anchor text<\/u><\/a>\u00a0in your content to redirect users to your social media pages. While you may feel compelled to spread numerous links across the length of your content, we strongly suggest limiting them to the call-to-action (CTA). This will keep your content focused while allowing readers to follow up on the relevant links.<\/p>\n<h2><strong><b>8. Long-Term Growth<\/b><\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1573\" src=\"https:\/\/www.searchberg.com\/blog\/wp-content\/uploads\/2020\/06\/graphic-design-demonstrating-business-growth.png\" alt=\"graphic design demonstrating business growth\" width=\"624\" height=\"624\" \/><\/p>\n<p>Consistent link building isn\u2019t an easy feat to accomplish.<\/p>\n<p>If you manage to keep up with your link building strategies, you\u2019re simultaneously increasing the chances of ensuring <a href=\"https:\/\/www.forbes.com\/sites\/allbusiness\/2020\/03\/30\/business-experts-share-strategies-for-maximum-growth\/\" target=\"_blank\" rel=\"noopener\"><u>long-term growth<\/u><\/a>\u00a0for your business.<\/p>\n<p>As your business expands and evolves over the years, you\u2019ll reap the benefits of a stellar online presence, widening audience base, high traffic and rankings, and impressive profits.<\/p>\n<p>As one of the leading link building companies in New York, Seattle, Orlando, San Diego, and Washington DC, we can help you get started. Our link building specialists have decades of experience and unique insights into the intricacies of link building.<\/p>\n<p>We offer <strong><b>award-winning <\/b><\/strong><a href=\"https:\/\/www.searchberg.com\/link-building-service\/\"><strong><u><b>white hat link building services<\/b><\/u><\/strong><\/a>\u00a0to help businesses:<\/p>\n<ul>\n<li>Build impressive domain and page authority<\/li>\n<li>Increase quality traffic and visibility<\/li>\n<li>Boost search rankings<\/li>\n<li>Establish long-term backlink relationships<\/li>\n<\/ul>\n<p>Over the years, our link building specialists have helped countless businesses in the automotive, construction, education, travel, health, shipping, technology, and real estate industries.<\/p>\n<p>We\u2019ve successfully completed <a href=\"https:\/\/www.searchberg.com\/blog\/achievement-alert-search-berg-successfully-completes-30000-projects\/\"><strong><u><b>over 30,000 projects<\/b><\/u><\/strong><\/a>\u00a0and don\u2019t plan on stopping any time soon!<\/p>\n<p>Find out more about our white hat link building services to help your brand establish and maintain a competitive edge in the realm of digital marketing.<\/p>\n<p>We also offer expert <a href=\"https:\/\/www.searchberg.com\/\"><u>SEO and lead generation<\/u><\/a>, <a href=\"https:\/\/www.searchberg.com\/ppc-marketing\/\"><u>paid marketing<\/u><\/a>, <a href=\"https:\/\/www.searchberg.com\/content-marketing\/\"><u>content marketing<\/u><\/a>, <a href=\"https:\/\/www.searchberg.com\/web-design-development-services\/\"><u>website design and development<\/u><\/a>, <a href=\"https:\/\/www.searchberg.com\/social-media-management\/\"><u>social media management<\/u><\/a>, and <a href=\"https:\/\/www.searchberg.com\/reputation-management\/\"><u>reputation management services<\/u><\/a>\u00a0across the U.S.<\/p>\n<p>Call <a href=\"tel:8554444777\"><u>855-444-4777<\/u><\/a>\u00a0to get started. Check out our <a href=\"https:\/\/www.facebook.com\/searchberg\"><u>Facebook page<\/u><\/a>\u00a0for more information.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; If you\u2019ve been in the SEO game\u00a0for a while now, we\u2019re sure you\u2019ve picked up on the indispensable nature of consistent link building.<\/p>\n","protected":false},"author":2,"featured_media":3636,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16,2],"tags":[],"class_list":["post-1559","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-link-building","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Marketer\u2019s Guide to the Powerful Benefits of Consistent Link Building - SearchBerg Marketing<\/title>\n<meta name=\"description\" content=\"White hat link building services are designed to help your business take off in the right direction. 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